IMIX Strategic Communications Manager, Julia Rampen, shares some useful insights into two different types of local news journalists and why they might be interested in the stories which you have to share.
The IMIX communications team explain how to respond to the government's plans using storytelling techniques to create empathy and win over hearts and minds.
There will be many challenges in 2021 but through powerful storytelling, celebrating the good work being done and looking for where there could be opportunities for political movement, we can continue to create communications which make an impact.